Comentario del Curso
Lean Startup es la metodología creada por Eric Ries quien es un consultor experto en emprendedores y además tiene sus propios emprendimientos.
Ries descubrió que los modelos tradicionales que se utilizan para empresas consolidadas no son aplicables a empresas nacientes o proyectos nuevos que precisan definir claramente su mercado, su producto y segmento de clientes.
Lean Startup es una metodología sencilla y muy eficaz, que permite aprender mientras se va construyendo.
Puede comenzar el curso a continuación
Tiempo estimado de duración: 3 horas
Contenido del Curso
Introducción
Qué es Lean Startup
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VIDEO — Qué quiere la gente
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1. Crear la Idea
Creación de la Idea
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CANVAS Modelo de Negocio
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CANVAS Propuesta de Valor
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— CASO PRACTICO — VIAJE COMPARTIDO
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BlaBlaCar
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VIDEO – Modelo Canvas
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2. Medir
Medición
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— CASO PRACTICO — Aplicación a Huertas Hogareñas
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VIDEO – Compitiendo con motos Vespa
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— ANALISIS DE CASO — Compitiendo con motos Vespa
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3. Aprender
Aprender
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CASO — Alquiler de canchas de fútbol
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Métricas del Negocio
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Cierre
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